Radiant Brands
February 2016 - May 2017
Radiant Brands is a company located in Berkeley that is dedicated to serving the Bay Area. Focusing on the uniqueness and strength of a client's brand, I worked as a Production Assistant Intern, helping with each step of the production pipeline from the design to the mockups. Below are a few samples of projects I contributed to.
Skydeck Signage Mockups
When the startup Skydeck occupied a prominent building in Downtown Berkeley, they announced plans to add new signage to the upper levels of the building. Members of the community protested, insisting that this new sign would ruin the skyline of Berkeley as previous signage had. This mockup was created to dissuade their fears and show that the signage would be visible but not jarring as they believed. In the summer of 2017, the mockups were circulated through the community and resulted in the approval of the new signage.
Gilman Brewing Company Elevation
Before painting a storefront, one must have a guide to what is being painted where. Armed only with a series of Google Maps screenshots and a few measurements, I created an elevation of what the storefront would look like for both the painters and the owners. The result was an incredibly efficient storefront creation with the brewery opening soon afterwards.
Hermitage Beer Mockups
Not only is the design of a product important, but the mockups are crucial to see how all the products work as a set. Here, I've created a mockups of all the beer bottle labels created by the in-house designer in order to let the client see what the line of beer would look as a whole.